The Boston Diamond Company moves to Newbury Street


The future Boston Diamond Company showroom brings a bit more sparkle to Newbury Street.

“Spectrum of the Sea” necklace in 18k white gold with black gold accents, diamonds, tsavorites, sapphires and topaz, price on request, Boston Diamond Company. / Photo by Bruce Peterson / Styling by Robin Reilly/Anchor Artists

For Stephanie Binder, The opening of a new Boston Diamond Company showroom in the backcountry not only signifies a major milestone in the evolution of its deep-rooted custom jewelry business; it marks the achievement of a personal goal. “When I saw the opportunity to access Newbury Street, especially that first block right next to the most luxurious and prominent jewelers in the world, including Tiffany & Co., Cartier and Richard Mille, it was really a dream for me,” she says. .

Scheduled to open this month or next, pending completion of renovations, the new boutique at 35 Newbury will replace the former Boston Diamond Company location at Downtown Crossing. It will be larger than Binder’s former store and will welcome customers with a host of inviting design elements, including marble flooring, twin fireplaces and twinkling chandeliers. “It’s more modern and intimate and what I would want if I walked into a jewelry store,” she says. “I want it to look like a hotel, something comfortable and very luxurious.”

Of course, Binder’s selection of diamond-laden jewelry is sure to help make the space feel luxurious, too. The owner – a second-generation gemologist who, following in the footsteps of her jeweler mother, returned to the industry around 2017 after a years-long stint in real estate – designs all the pieces herself, with original diamonds world in hues like pink and yellow. While Binder’s pre-made necklaces, bracelets, rings and earrings will be available for purchase directly from the store’s cases, the designer particularly enjoys customizing pieces for customers (not to mention her passion for imagining balls completely bespoke). “Jewellery has always been my calling,” says Binder, who has created sparklers for the likes of New England patriot Damien Harris, among others. “Watching my mother work at a young age, what I’ve learned to do best is listen. I really enjoy the process of working with clients and helping them find the best design for their them. “

“Butterfly Blush” earrings with morganites, diamonds, tsavorites and sapphires, price on request, and “Supernova” ring in 18k white gold with black gold accents, tsavorites, sapphires and diamonds, price on request, both Boston Diamond Company. /Photo by Bruce Peterson

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